News Releases
Forest urges government to delay plans to stub out smoking

Campaigners have urged the government to delay the publication of plans to stub out smoking by 2030 until a new prime minister and Cabinet have been appointed.

According to leaked documents reported by the Daily Mail, the government wants to create a smoke free society within eleven years. During that time smokers will be urged to quit or switch to harm reduction products like e-cigarettes.

Simon Clark, director of Forest, said:

“It makes no sense for these proposals to be published before the appointment of a new prime minister who may want to adopt a less hectoring, more liberal style of government.

“It’s great that smokers now have the option of switching to reduced risk products like e-cigarettes but adults have every right to smoke without being forced to quit by government and anti-smoking campaigners.”

He added:

“We welcome a full and frank discussion about the government’s plans to tackle smoking but it has to include all stakeholders, including adults who have made an informed choice to smoke and don’t want to quit.

“It is frankly offensive that in a so-called liberal democracy unelected civil servants are conspiring with the tobacco control industry to force adults to give up a legal habit many of them enjoy.”

Simon Clark

Mission & Vision



Forest’s mission is to protect the interests of adults who choose to smoke or consume tobacco.


Our key aims and objectives are to:

  • counteract the “denormalisation” of smoking, and smokers
  • prevent further restrictions on the purchase and consumption of tobacco
  • establish closer links with other tobacco-friendly groups at home and abroad
  • build support among consumers of tobacco and other similarly threatened groups
  • highlight the increasingly intrusive nature of Big Government in the lives of private individuals