News Releases
Ireland: Tobacco tax hike “unforgivable” says Forest

Budget 2023: Responding to the 50c increase in the price of cigarettes, John Mallon, spokesman for Forest Ireland, said:

“Targeting smokers, many of whom are on the lowest incomes, with yet another tax hike is unforgivable, especially during a cost of living crisis.

“A 50c increase will push the cost of cigarettes to around €15.80 for a premium pack and €13.80 for an average pack.

“More smokers will buy tobacco on the black market and that will lead to more smuggling and an inevitable loss of revenue for the government.”

Simon Clark

Mission & Vision



Forest’s mission is to protect the interests of adults who choose to smoke or consume tobacco.


Our key aims and objectives are to:

  • counteract the “denormalisation” of smoking, and smokers
  • prevent further restrictions on the purchase and consumption of tobacco
  • establish closer links with other tobacco-friendly groups at home and abroad
  • build support among consumers of tobacco and other similarly threatened groups
  • highlight the increasingly intrusive nature of Big Government in the lives of private individuals